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Thursday, March 04, 2010

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$4.7 Million on Advertising

The State of Illinois spent more than $4.7 million on advertising in 2008 and 2009. This amount is in addition to the $6.6 million we previously reported the Department of Commerce and Economic Opportunity paid to J Walter Thompson over that time period for "Professional Advertising/Media Services." The Department of Transportation was responsible for most of spending with their advertising expenses totaling $4,579,865.68 in 2009. The Department of Public Health spent the second greatest amount with $97,120.50 in 2008. The table below breaks down the expenditures by year and department.

While most of the expenses are simply labeled "Advertising," there are a few expenditures with more descriptive labels. For example, the Department of Employment Security spent $15,168.29 on "TAA Advertising Cost," and the Department of Public Health spent $12,620.50 on telephone advertising.

To find these expenses on the IllinoisOpenGov site, go to "Checks to Businesses & People" and scroll down "Category of Spending" to "Advertising," "TAA Advertising Cost For Fy 20," "Teleph1 Advertising," "Advertising In The 2010 Edition Of The Il Services," and "Advertising In The 2009 Edition Of The Il Services." To download the data, click on the Excel or CSV icon below the search results. 

Department

Amount

2008

$122,643.87

Department of Public Health

$97,120.50

Department of Employment Security

$12,936.00

Department of Veteran Affairs

$9,616.91

Department of Healthcare and Family Services

$2,765.46

Department of Commerce

$205.00

2009

$4,600,913.80

Department of Transportation

$4,579,865.68

Department of Veteran Affairs

$5,966.31

Department of Human Rights

$4,166.71

Department on Aging

$3,856.72

Department of Military Affairs

$2,596.44

Department of Employment Security

$2,447.54

Department of Children and Family Services

$1,688.40

Department of Commerce

$214.00

Department of Labor

$112.00

Dept of Financial and Professional Regulation

$0.00*

Grand Total

$4,723,557.67

*Expenses showing "$0" have been classified by their respective departments and were not available through the FOIA. 


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I don't understand all the advertising for department. That would fix a lot of roads.

I don't understand. Why would we advertise government?

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